September 24th, 2009

Guerrilla Marketing: 51 Cool Ideas

Guerrilla advertising has been a popular thing for a while now. The whole idea behind it is to create a different sort of marketing that depends on imagination and timing more than on a big budget. This type of marketing also removes advertising from where we are used to encountering it and instead brands interact with potential customers in a totally unexpected way in a totally unexpected place. This video features a number of guerrilla ads that were considered as ‘breakthrough’ when they took place.

Thumbnail image by Bohman.

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