Archive for the ‘Social Media’ Category
CMS: Essential for Social Media
Content Management is the process of planning, collecting, creating, managing, publishing and evaluating content. A Content Managing System (CMS) had been created to program all these things in to a logical order, basically it automates the process. A CMS helps to optimise content and connects it on a communicational level with the target group. A few ...
Fok! How “Die Antwoord” became Viral Music Stars pt.2
Die Antwoord are new viral music stars. This is the second part analyzing how a project from South Africa became famous all over the world.
Fok! How “Die Antwoord” Became Viral Music Stars pt.1
Die Antwoord’s frontman NINJA aka Waddy Jones describes their style simply as “rap rave next level shit” or an Afrikaans version of 2Unlimited with a bit more gangster and street attitude. DJ Hi-Tek, Yo-Landi Vi$$er and the Zef rap rave master NINJA are new viral music stars. How did they make it?
The Search for More Social
Consumers seem to find social networking more and more important than they used to. Last year the quantity of hours that consumers spend on social networking increased with 82%. In December 2008, people spent 3 hours a month on social networking platforms and this increased to 5.5 hours in December 2009. This big up-sweep can be ...
A Social Valentine
It seems that people are spending less money on Valentine’s Day this year and spending more on the web. We know that Valentine’s Day has become a pretty commercial event and that many consider it as commercially driven excuse to sell more products is not a secret. But social media is managing to attract a ...
U.S. Army declares War on Facebook – milBook
Social Media already plays an important role in the U.S. Army’s external and internal communication efforts: “We are actively engaged across the DOD with social media and Web 2.0 projects and are always looking to integrate where possible if the audience is appropriate”. There new toy’s name is: milBook!
Susan Boyle & 14 Reasons to Use YouTube Videos for Marketing
more than 120 million views overall have turned Scottish singer’s Susan Boyle’s debut on the “Britains Got Talent” stage into last year’s most popular video on You Tube.This fact has been motivation enough to think again about online video’s power for marketing.
Everything You Say and Do, Can and Will be Used Against You!
A long time ago, when there was no internet used for marketing and branding, business life looked a lot different than it does today. Marketing was really more a one way street where agencies did research, put together analyses, marketing plans and recommended companies how they should sell their product or brand. This used to ...
2010: The Future is in Your Hands
There are many predictions made for the 2010 marketing year. It’s really difficult to predict what’s in store for us the year’s developments are popping up from everywhere these days. Articles about marketing and branding predictions are rising on the internet and it seems that the net is the biggest marketing tool at the moment. ...
Don Quixote goes for Gold in Vancouver: Panasonic’s Social Media Strategy
This year’s Vancouver Olympic Winter Games in Canada is seeing many sponsoring companies turning to Social Media Marketing to connect with audiences around the world. Although their investment in social media is still only representing a small proportion of their total marketing budget, money that in the past had been spent on TV ads and ...










